B2B Video Glossary

Marketing teams often suffer from the "jargon gap": the language they use to promote a product does not match the precise, technical language used by engineers and operations managers. This lack of fluency destroys credibility.

A professional industrial video production partner must be fluent in the language of the floor, not just the language of the press release. This glossary is designed to bridge that gap, helping marketing teams across all industrial sectors understand the critical terms that define efficiency, compliance, and quality.

I. Safety and Compliance (The Audit Language)

These terms are non-negotiable for videos covering risk mitigation and training.

1. 5S: A methodology for creating and maintaining an organized, clean, and high-performance workplace (Sort, Set in order, Shine, Standardize, Sustain).

2. Lockout/Tagout (LOTO): Specific procedures to ensure dangerous machines are properly shut off and unable to be started again prior to maintenance or servicing.

3. PPE: Personal Protective Equipment (gloves, safety glasses, respirators, hard hats).

4. HazCom: Hazard Communication Standard (OSHA 29 CFR 1910.1200) ensuring employees are informed about chemical hazards.

5. SDS: Safety Data Sheet, providing detailed information about hazardous chemicals.

6. Incident Rate: The calculation used by OSHA to measure the number of recordable injuries or illnesses per 100 full-time workers.

7. Confined Space: An area with limited entry/exit that is not designed for continuous human occupancy (e.g., tanks, vessels, silos).

8. JSA (Job Safety Analysis): A procedure to break down tasks into steps, identify hazards, and determine safety measures.

9. Ergonomics: Designing the workplace to fit the worker to prevent strain and injury.

10. Near Miss: An unplanned event that did not result in injury or damage, but had the potential to do so (critical for proactive safety culture).

II. Production and Process Efficiency

These terms describe how materials move and value is added.

11. Throughput: The rate at which a system generates finished products (usually measured per hour or day).

12. WIP (Work in Process): Partially finished goods awaiting completion or shipment.

13. Cycle Time: The total time from the start to the end of a process.

14. Takt Time: The rate at which products need to be produced to meet customer demand (German for 'pulse').

15. Bottleneck: The stage in a process that limits the overall capacity of the entire production flow.

16. OEE (Overall Equipment Effectiveness): A metric combining availability, performance, and quality into one score (often seen as the gold standard for efficiency).

17. Kaizen: Japanese term for continuous improvement, usually involving small, daily changes.

18. Poka-Yoke: A mistake-proofing device or method used to prevent defects by making it impossible to perform an action incorrectly.

19. JIT (Just-in-Time): An inventory strategy where materials are ordered and received only as needed for production.

20. Lean Manufacturing: A systematic method for the elimination of waste within a manufacturing system.

III. Quality Control and Measurement

Precision requires technical language around measurement and acceptance.

21. Tolerance: The acceptable limits of variation in a specific physical dimension (e.g., $\pm 0.005$ inches).

22. QC (Quality Control): The process of ensuring products and services meet specifications and consumer requirements.

23. Six Sigma: A set of techniques and tools for process improvement aimed at reducing defects to near zero (3.4 defects per million opportunities).

24. CMM (Coordinate Measuring Machine): A device used to measure the geometry of physical objects with high accuracy.

25. SPC (Statistical Process Control): The use of statistical methods to monitor and control a process to ensure it operates at its full potential.

26. First Pass Yield (FPY): The percentage of products that pass inspection the first time they go through a process, without rework.

27. RMA (Return Merchandise Authorization): A numerical authorization provided by the manufacturer allowing the return of a product.

28. Traceability: The ability to verify the history, location, or application of an item by means of recorded identification.

29. Non-Conformance: A deviation from a standard, requirement, or specification.

30. Nondestructive Testing (NDT): Inspection techniques that do not damage the item being tested (e.g., X-ray, ultrasound).

IV. Supply Chain and Logistics

These terms define the movement, storage, and fulfillment strategy.

31. Cross-Docking: The practice of unloading materials from an incoming truck and loading them directly onto outbound trucks with little or no storage in between.

32. SKU (Stock Keeping Unit): A unique identifier for a specific item to track inventory.

33. Lead Time: The total time required for a product to go from order placement to final delivery.

34. Inbound Logistics: The movement of materials and products from suppliers to the company's warehouse or production facility.

35. Outbound Logistics: The movement of final products from the company to the customer.

36. Fulfillment: The entire process from order submission to delivery and after-sales service.

37. EDI (Electronic Data Interchange): The electronic, structured exchange of business documents between two organizations.

38. 3PL (Third-Party Logistics): A provider that handles aspects of logistics for another company (e.g., warehousing, transportation).

39. Safety Stock: Extra inventory held to guard against unexpected shortages or delays.

40. Dock-to-Stock: The time it takes for incoming inventory to be received and made available in the warehouse for picking.

V. Automation and Industry 4.0

The language of the modern, connected factory floor.

41. CNC (Computer Numerical Control): Automated machine tools (lathes, routers) controlled by pre-programmed code.

42. SCADA (Supervisory Control and Data Acquisition): A system for controlling industrial processes locally or remotely and gathering real-time data.

43. IoT (Internet of Things): A network of physical devices (machines, sensors) that collect and exchange data.

44. Digital Twin: A virtual model of a physical process, product, or service that allows for testing and simulation.

45. ERP (Enterprise Resource Planning): Integrated management software that handles all core business processes (e.g., finance, HR, manufacturing).

46. PLC (Programmable Logic Controller): An industrial computer control system that continuously monitors the state of input devices and makes decisions based on a custom program.

47. Augmented Reality (AR): Used in maintenance or assembly to overlay digital information onto a real-world view via a headset or tablet.

48. Robotics: The use of automated, programmable machines to execute repetitive or dangerous tasks.

49. Additive Manufacturing: The technical term for 3D printing—creating three-dimensional objects by adding successive layers of material.

50. MES (Manufacturing Execution System): A system that tracks and documents the transformation of raw materials into finished goods.

Key Takeaways for Talent Acquisition

This glossary is not just a definition list; it is a powerful tool for internal linking. By linking these terms back to your service pages (e.g., linking LOTO to your Safety Video Service Page, or OEE to your Efficiency Video Service Page), you immediately boost your site's overall topical authority for "video production" across all locations.